How to search for the most relevant hashtags with a balance of specificity and reach.
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- Demandgen vs demandgeneration
A lot of founders write posts with hashtags that are way too broad. #engineering
Or hashtags that are way too specific to their company. #iracoffee
You need to make sure your hashtags are helping your content land with the right audiences.
And then you can use heuristics to determine whether you should use a hashtag over another.
In general, you want to use general niche niche.